Flushing Followers with Tweepi - quality over quantity

Our last blog post spoke about the importance of keeping your content on social media sites relevant and interesting. We should be applying the same rule to our followers. Keep them relevant and interesting. It’s very easy to absently click that green follow button on tweeters - in the hope that they will follow you back and boost your ratings.

This is not a good strategy to follow, the term ‘quality over quantity’ could not be truer.

Chris Moyles was speaking on his breakfast show last week about this exact principle. Moyles argues that he only follows 50 people on twitter because he doesn’t believe he can be attentive enough to any more than this.

He makes a very valid point – we’re not saying follow just 50 people - but take Chris’s advice and think about keeping your followings targeted.

With most tweeters tweeting on average 15 times a day, that makes for a very busy Twitter feed if you follow the masses. It’s so easy to miss out on interesting conversations or good business leads if you’re following hundreds of people. It’s very distressing to think that you might miss out on a targeted potential business leady type of tweet because your next door neighbour is tweeting the Andy Murray score every five seconds, clogging up your feed.

Maybe you’re reading this and thinking that it’s about time you had a clean up on Twitter – you’re sick of seeing certain tweets that annoy you or don’t bear any relevance to your interests or life – but you also don’t want to take the time to go through the mass crowd that you have ended up following.

This is where Tweepi http://tweepi.com/ can seriously help you out. With this very easy and free (you can pay to upgrade) dashboard, amongst other things, you can view your followings/followers in a split second alongside some very helpful stats. Tweepi will tell you when that person last tweeted, if they are following you back, their klout score and how many followers they have. If you think they are worthy of your following then keep them, if not – flush them. Very simple!

Remember – quality over quantity. Follow the tweeters that will give you good interesting content and you’ll actually be able to follow conversations.

Does anyone know of any other good platforms out there that will help you flush unwanted followers?

For more social media marketing tips and advice – why not subscribe to our blog .

Enjoy the post… Vikki

Vikki Mills is Social Media and Marketing Executive at  Carvill Creative – the online visibility experts. A digital marketing and design agency based in Maidenhead, Berkshire.  The agency covers all aspects of online visibility – covering social media marketing and social media training, user focused website planning and conversion focused website design.

For marketing and social media advice – view the Carvill Creative Blog

Other related blog posts - Content is still King - http://www.carvillcreative.co.uk/blog/